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East Africa working towards harmonized Sustainable Tourism standards

  • Published on June 28, 2024
Discover the innovative ways East Africa is working to ensure a sustainable future for its tourism industry. Learn how regional stakeholders are collaborating to create harmonized standards that balance economic growth, environmental preservation, and community well-being. This comprehensive approach is setting a new benchmark for responsible tourism in the region.
East Africa is taking a significant step towards sustainable tourism with the development of harmonized standards across member states. These standards aim to balance the economic benefits of tourism with environmental protection and community well-being.

Sustainable tourism is critical for economic, social, and environmental well-being. It requires the involvement of all stakeholders and strong leadership.
Recognizing this, the GO4SDGs Initiative and the One Planet Sustainable Tourism Programme are partnering with Ecotourism Kenya, Kenya Tourism Federation, and the East Africa Tourism Platform to support the development of Harmonized Sustainable Tourism Standards for East Africa. The standards aim to enhance effective sustainability planning, maximize social and economic benefits for the local community, enhance cultural heritage, and reduce negative environmental impacts.

The project recently convened 39 tourism stakeholders drawn from 7 of 8 East African member states and representing 28 private sector associations and government agencies to review the draft standards.  This workshop served as part of a consultative process to gather feedback and suggestions, fostering alignment and a strengthened commitment to sustainable practices, as well as enhanced collaboration. Representatives from the East Africa Commission, the UN Environment Programme, the UN Economic Commission for Africa, One Planet Network and UN Tourism also participated in the workshop.

The draft harmonized sustainable tourism standards for the operation of Accommodation Providers and Tour Operators & Travel Agencies in East Africa were categorized into 6 themes:
  1. Business Statutory and Legal Obligations
  2. Business Operations and Practices
  3. Business Relations with the Local Community
  4. Business Impacts on the Cultural Heritage of the Host Community
  5. Business Impacts on the Environment
  6. Business Conservation of Nature

Once ratified by industry, the standards and indicators will be submitted to the East African Commission (EAC) to be taken through the EAC consultative process to become official EAC instruments for more government recognition and ownership. Ultimately, the standards will enhance the overall tourism experience, boost competitiveness, mitigate environmental challenges, support sustainable practices, and empower local communities.

The EAC's commitment to sustainable tourism aligns with its Treaty Article 115 on “Cooperation in Tourism & Wildlife Management” which commits countries to develop a collective and coordinated approach to the promotion and marketing of quality tourism into and within the Community.
The standards complement the EAC Minimum Standards for Tourism providers as well as the Classification Criteria for Tourism Accommodation, Establishments, Restaurants and Convention Centres developed and adopted by EAC member states in 2023.

To learn more about this work contact: unep-economy-go4sdgs@un.org

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